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Cadbury World

Cadbury World in Bournville, Birmingham's home to Cadbury's chocolate for over 150 years, is the place to visit if you love gorgeous, rich and creamy, stickylicious chocolate!

Discover all you ever wanted to know about the world of chocolate on an educational, multimedia and mouth-watering day out.

Uncover a world of chocolate delights and enjoy a fascinating, fun-packed day out at Cadbury World!

There’s so much to see and do for the whole family. From learning how your favourite confectionery is made and uncovering the fascinating story of Cadbury chocolate, to playing in chocolate rain and adding your favourite treat to a delicious pot of warm liquid Cadbury Dairy Milk.

You’ll discover the origins of the cocoa bean amidst trees and waterfalls in the Aztec Jungle, before jumping on board the magical Cadabra ride and meeting the infamous Cadbury drumming gorilla!

A visit to Cadbury World is not a factory tour. You’ll discover the history, the making and the magic of Cadbury confectionery and experience the sights, smells and tastes of the place where chocolate really comes to life.

Join Freddo and a whole host of Cadbury characters as they whisk you away on an adventurous journey in our brand new 4D cinema experience, complete with motion seats. Dive into a bowl of liquid Cadbury Dairy Milk, ride the Crunchie Rollercoaster and take to the skies in a Cadbury Creme Egg airship piloted by the Caramel Bunny!

With fourteen amazing zones, there's something for everyone!

Plus, if you fancy treating yourself to a memento of your visit then head to the World's Biggest Cadbury Shop where you will find all your favourite Cadbury chocolate products and gifts many of which you won't find anywhere else!

Please Note: Unaccompanied children must be a minimum age of 16 years to enter Cadbury World.

It's Raining Chocolate!

  • If chocolate rain is the sort you'd love to get drenched in, then head to Purple Planet, the interactive and most recent exhibition at Cadbury World.

What You'll Find at Cadbury World

  • A visit to Cadbury World includes a self-guided one-way tour of interactive exhibitions, live demonstrations and attractions.Learn how chocolate was discovered along with some of the secrets that make Cadbury's chocolate the nations favourite. Highlights of the tour include...

  • ...The Aztec Forest and the history of chocolate, the struggles of John Cadbury in The Cadbury Story, The Story of Chocolate and demonstration of how it's made, and, if you're lucky you may get to sample some dreamy, creamy liquid chocolate!

Easter Holiday Family Fun with The Cadbury Characters

24 March – 15 April 2018

Meet the Cadbury characters as they star in their very own exclusive stage shows!


It's Freddo's Birthday and you're all invited! Come and join Freddo as he celebrates his birthday, be prepared to get messy as Freddo bakes a cake for his party, blows up balloons and shows off his brand new birthday present! Lots of fun, audience participation and prizes up for grabs... Laugh out loud and sing-a-long with Freddo in his brand new show!


Time for a story with everyones favourite Bunny. Come along and join in as we help the Caramel Bunny to tell one of her favourite fairy tales- you might even get the chance to take part! With the help of all of her friends, the Caramel Bunny's brand new live show will make you giggle and dance as we bring the story to life. You can even have your photo taken with the Caramel Bunny herself after each show. Not to be missed!



3rd - 4th, 10th - 11th, 17th - 18th March. 21st - 22nd & 28th - 29th April. 7th - 8th & 14th - 15th July. You can also see the Cadbury Character shows daily over the Easter holidays, 24th March - 15th April & at the beginning of the summer holidays, 21st - 31st July.

FREDDO SHOW TIMES: 12pm, 2pm, 4pm


2018Walk Up Rates:

  • Adult £17.00
  • Child £12.50

Upon receipt of this voucher, customers must call Cadbury World on 0845 450 3599 and quote 'Attraction World' immediately in order to book your timeslot for entry. Please note this is an extremely popular attraction which sells out regularly. Failure to pre-book a time slot will result in refused admission. We strongly advise that you call Cadbury World immediately after making your booking to avoid disappointment.

Ticket Information

Opening Days:Daily year round excluding 24-26 and 31 December. Cadbury World is closed for the majority of January due to annual maintenance works and also for select dates in December.

Opening Times:Generally Monday-Friday 10AM-3PM and Saturday-Sunday 9.30AM-4PM however opening times vary throughout the year, please enquire with Cadbury World directly when calling to pre-book your time slot.

Duration:On average, visitors spend around 3-4 hours visiting Cadbury World. The last admission is always an hour and a half before closing time. If booking an exhibition tour time after 2pm, please arrive at least 1 hour before to collect your tour tickets and visit our 4D Chocolate Adventure zone (approx. 30 minutes), Bournville Experience (approx. 20 minutes), self-service Cadbury Café restaurant, the World's Biggest Cadbury Shop, and outdoor African Adventure Play Area.approx

Address:Cadbury World, Linden Road, Bournville, Birmingham B30 2LU. For Sat Nav users, use postcode B30 1JR. Cadbury World has free parking spaces for visitors.

Additional Information:Children 15 yrs and under must be accompanied by an adult. Children arriving without adult supervision will be refused entry. Please note - if you are a Senior Citizen, and have pre-booked your Cadbury World tickets with Attraction World, the standard Adult rate will be charged, and no discount will be given upon arrival.

IMPORTANT:Please bear in mind that whilst every effort is made to turn your booking around within 48 hours, Cadbury World cannot guarantee this during busier times. If you are looking to visit Cadbury World during school holidays, Easter, Bank Holidays or weekends we recommend that you call Cadbury World at least 7 days before you plan to visit to avoid disappointment and in order to secure your time slot.